{"store":{"baseInfo":{"podcastTitle":"S.O.B. (Small Owned Business) Marketing","slug":"smallownedbusinessmarketing","podcastDescription":"Welcome to the S.O.B. Marketing Podcast!\n\nHey there, small business owners. We’re Chelsea and Vivian, your go-to marketing sisters, ready to help your S.O.B. (Small Owned Business) thrive. \n\nOn our podcast, we share real talk and no-nonsense advice on what actually works in the world of marketing. From digital marketing tips and social media strategies to branding secrets, we cover it all.\n\nOur mission is to keep the conversation honest, fun, and packed with practical tips you can use right away. \n\nWhether you’re just starting out or looking to take your business to the next level, join us for expert insights, relatable stories, and a good dose of sisterly banter.\n\nSubscribe now and let’s grow your small business together with the S.O.B. Marketing Podcast!","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/15934402/thisshouldwork__mkin9s.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/15934402/thisshouldwork__mkin9s_1200x628.jpg?s=71fcd693ad6ce562f26d71c6c1ba6b94&e=jpg","podcastUrl":"https://smallownedbusinessmarketing.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/smallownedbusinessmarketing/feed.xml","theme":"elegant","podcastDeepLink":"https://www.podbean.com/pu/pbblog-9fx9f-f323c2","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":14,"gmtAdjustment":"GMT-05:00","useDaylightTime":0,"value":-5,"text":"(GMT-05:00) Bogota, Lima, Quito, Rio Branco","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":null},"podcastDownloads":null,"totalEpisodes":89,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"chelsea@theseasonedmarketer.com","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-9fx9f-f323c2-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/the-s-o-b-marketing-podcast/id1671890925","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fsmallownedbusinessmarketing.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog15934402%26podcastIdTag%3D9fx9f&dfl=https%3A%2F%2Fsmallownedbusinessmarketing.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/0h32veOBXY5APyB9pSdve7","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/6a23e852-5ae5-480a-988f-b69edf987fb5","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null},{"name":"iHeartRadio","link":"https://iheart.com/podcast/108941749","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/iHeartRadio.png","title":null},{"name":"PlayerFM","link":"https://player.fm/series/3574852","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/PlayerFM.png","title":null},{"name":"Samsung","link":null,"image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/Samsung.png","title":"Search the podcast title on Samsung Podcast app."},{"name":"Podchaser","link":"https://www.podchaser.com/podcasts/the-sob-marketing-podcast-5096044","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/Podchaser.webp","title":null},{"name":"BoomPlay","link":"https://www.boomplaymusic.com/podcasts/82895","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/BoomPlay.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Avenir"},{"id":"SecondaryFont","val":"Avenir"},{"id":"PlayerColor","val":"#8fc31f"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

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How We Can Help

Looking for more marketing content? Check us out at The Seasoned Marketer.

Here at the Seasoned Marketer we are marketing experts who work to help small business owners go from CONFUSED to CONFIDENT in their small business marketing.

We can help with small business branding, small business social media, marketing strategy, digital marketing, email marketing, and more.

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We're diving into the world of Return on Investment (ROI) and showing you that it is nothing to be weary of. Learn the secrets to setting up your small business's marketing initiatives in a way that will make tracking ROI a walk in the park, AND what to do if calculating ROI is not a viable option.

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Marketing ROI: Explaining Return On Investment for Small Business Owners

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