S.O.B. Marketing Podcast

Welcome to the S.O.B. Marketing Podcast! We are a pair of marketing sisters who want to help you S.O.B.’s (small owned businesses) grow. Our commitment to you is to give you the real talk on what works when it comes to marketing and promoting your small business, and what doesn’t really work. We are Chelsea and Vivian and we promise to always keep the conversation real.

Listen on:

  • Apple Podcasts
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Episodes

3 hours ago

You created an Instagram page with all the intentions of posting and promoting your small business, but that was months ago and you haven't touched it since. DO NOT delete that page! DO NOT give up!
This week on the S.O.B. Marketing podcast we are talking about how you can revive a DEAD social media account (or start from scratch).
 
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Content Marketing: Reuse, Repurpose, & Recycle - https://youtu.be/tehAhmMco0w?si=cXDGwOmU7rcbQ1BY
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Apr 25, 2024

Hey you S.O.B.s (Small Owned Businesses)!
This week is all about spring cleaning and what steps you can take to "clean up" your small business.
As small business owners, you are busy with your day to day. However, there are some parts of your marketing that you want to routinely check up on, or clean, to make sure you are providing your audience with the most up to date information.
 
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
 
 𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
How To Create a Simple Marketing Plan That WORKS: https://youtu.be/3ouST--c9gA?si=apU3SieEPe_ng8Gr
 
Ranking in Google's New Search Generative Experience (SGE): https://youtu.be/OAQh2UXVdy0?si=KfKU-mII32bPxOiu
 
Small Business Emails Are in Danger of Being Blacklisted: https://youtu.be/SGnd1T-oYyg?si=lZb73bEhbYdfJYGY
 
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Apr 18, 2024

Hey S.O.B.s 👋
This week on the podcast we are talking about the Facebook Ads Library (also known as the Meta Ads Library). This is a FREE RESOURCE for browsing currently active social media ads. If you do NOT know about this searchable database, make sure you watch this episode and share it with other small business owners!
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
 
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training  
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com  
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Apr 11, 2024

A podcast can be a great way for your small business to connect with your community and grow a following. However, there is a lot that goes into podcasting, and it might not be the best option for YOUR small business.
In this episode we discuss 4 questions you need to ask yourself before deciding to create a podcast for your small business.
 
REMEMBER TO FOLLOW US AND LEAVE A 5 STAR REVIEW!
 
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
 
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training 
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
 
**Youtube:   https://www.youtube.com/@TheSeasonedMarketer 
 
**Facebook: https://www.facebook.com/theseasonedmarketer 
 
**Instagram: https://www.instagram.com/theseasonedmarketer 
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Apr 04, 2024

Hey all you S.O.B.s! This week on the podcast we are talking about the potential TikTok ban and what it could mean for your small business.
Will TikTok actually get banned? Who knows - but we want to give you some ideas and action items for your small business in case it does go away.
#tiktokban #smallbusinessmarketingtips #smallbusinesstips
PLEASE REMEMBER TO LEAVE A 5 STAR REVIEW AND FOLLOW!
 
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Mar 28, 2024

This week on the S.O.B. Marketing podcast we are discussing Google's new Search Generative Experience (SGE).
Google is changing the way we search, which means businesses are going to have to change the way they do keyword marketing, SEO, and build their website in general.
Don't worry! We have tips to help get a head start on prepping for SGE.
 
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
 
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
 
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Mar 21, 2024

Viral videos, trends, and memes - do they help or hurt your small business? This week we are talking about how to navigate meme culture and viral trends as a small business owner looking to gain more visibility.
 
You do NOT want to skip this episode, as we discuss how to use trends to your advantage, AND how to NOT use trends that might hurt your business.
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
 
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Mar 14, 2024

Hey you S.O.B.'s 👋 Who else has a difficult time talking about their small business? Today we are taking our two different personalities (Vivian's extrovert to Chelsea's introvert) and listing ways you can feel more comfortable and confident while talking about your baby! (...your small business...not your actually babies.)
 
PLEASE REMEMBER TO FOLLOW US.
 
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
One Sentence Business Summary - https://www.youtube.com/watch?v=znU3mF0XFzs
 
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Thursday Mar 07, 2024

The age old question: Do I outsource or try to handle my marketing in house?
In this week's episode we discuss how to decide if it is time for you to outsource (or STOP outsourcing) and what should go into your decision making.
 
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
 
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

Wednesday Feb 28, 2024

Hey S.O.B.'s! This week we are talking about content marketing and how you are likely making too much unneeded work for yourself!
While fresh content is ALWAYS good, learning when to reuse, recycle, and repurpose content can help you find success AND save you time and effort.
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Nothing But Email Membership: https://theseasonedmarketer.com/services/
PLEASE REMEMBER TO LEAVE A 5 STAR REVIEW AND FOLLOW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
 
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
 
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

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How We Can Help 

Looking for more marketing content? Check us out at The Seasoned Marketer.

Here at the Seasoned Marketer we are marketing experts who work to help small business owners go from CONFUSED to CONFIDENT in their small business marketing. 

We can help with small business branding, small business social media, marketing strategy, digital marketing, email marketing, and more.

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