S.O.B. (Small Owned Business) Marketing

Welcome to the S.O.B. Marketing Podcast! Hey there, small business owners. We’re Chelsea and Vivian, your go-to marketing sisters, ready to help your S.O.B. (Small Owned Business) thrive. On our podcast, we share real talk and no-nonsense advice on what actually works in the world of marketing. From digital marketing tips and social media strategies to branding secrets, we cover it all. Our mission is to keep the conversation honest, fun, and packed with practical tips you can use right away. Whether you’re just starting out or looking to take your business to the next level, join us for expert insights, relatable stories, and a good dose of sisterly banter. Subscribe now and let’s grow your small business together with the S.O.B. Marketing Podcast!
Welcome to the S.O.B. Marketing Podcast! Hey there, small business owners. We’re Chelsea and Vivian, your go-to marketing sisters, ready to help your S.O.B. (Small Owned Business) thrive. On our podcast, we share real talk and no-nonsense advice on what actually works in the world of marketing. From digital marketing tips and social media strategies to branding secrets, we cover it all. Our mission is to keep the conversation honest, fun, and packed with practical tips you can use right away. Whether you’re just starting out or looking to take your business to the next level, join us for expert insights, relatable stories, and a good dose of sisterly banter. Subscribe now and let’s grow your small business together with the S.O.B. Marketing Podcast!
Episodes
Episodes



Jul 26, 2023
Jul 26, 2023
29 min
Hi small business owners! 🌟 Ready to take some lessons from the iconic Barbie movie and apply them to your small business? In this episode of the Small Owned Business (S.O.B.) Marketing Podcast, we're diving into the world of Barbie and uncovering the marketing magic behind it all. 💖 The Barbie movie is more than just a flick for kids—it's a masterclass in successful marketing strategy!
From creating buzz to building a loyal fanbase, there are countless ideas and tactics that small business owners like you can learn from.
Don't forget to hit that subscribe button and check out the Small Owned Business (S.O.B.) Marketing Podcast for more awesome marketing advice.
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend:
https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com 🎧💼
#marketinglessons #BarbieMovie #smallbusinessmarketing #SmallOwnedBusinessPodcast



Jul 19, 2023
PR Tips for Small Business Owners
Jul 19, 2023
Jul 19, 2023
33 min
In this episode of the Small Owned Business (S.O.B.) Marketing Podcast, we're spilling the beans on PR tips that will take your business to new heights. 🚀
Whether it's through paid advertising or earned media coverage, PR can skyrocket your brand's visibility and reputation. 📈 Get ready to learn all about the ins and outs of public relations, specially tailored for small businesses! 💡 💼
Tune in to this episode and discover the key benefits of PR and how it can work wonders for your growth. We'll share valuable tips that you can implement right away to start building buzz around your biz. Don't forget to hit that subscribe button and check out the Small Owned Business (S.O.B.) Marketing Podcast for more awesome marketing advice. 🎧
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
How To Format a Press Release video:
https://www.youtube.com/watch?v=P_eys62GeWA
Press Release Basics for Business Owners video: https://www.youtube.com/watch?v=9RQPCyZPHnI
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups:
https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Jul 12, 2023
How To Get Local and Grow Your Small Business
Jul 12, 2023
Jul 12, 2023
27 min
📢 Hey there, small business owners! 🌟 Want to know the secret sauce for growing your business? It's all about getting involved in your local community! 🙌 In this episode of the Small Owned Business (S.O.B.) Marketing Podcast, we've got the inside scoop on how to become a part of your local community and watch your business thrive. 💪
🏢 Investing and working to become a part of your local community can do wonders for your small business. Not only will it help grow your reputation, but it also creates deeper relationships with your neighbors and can rally their support. There are endless ways to become a staple in your community, and we've got the best tips to make it happen! 💡
Tune in to this episode to discover how you can leverage your local community to take your business to new heights. Hit that play button and let's get local together! 👯♀️ And while you're at it, subscribe to the Small Owned Business (S.O.B.) Marketing Podcast for more awesome marketing tips. 🎧💼 #localcommunity #smallbusiness #marketingadvice #SmallOwnedBusinessPodcast
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW! If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer **Facebook: https://www.facebook.com/theseasonedmarketer.com
**Instagram: https://www.instagram.com/theseasonedmarketer.com
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Jul 6, 2023
Jul 6, 2023
41 min
Hey there, small business owners! 🎥 Ready to take your social media marketing to the next level with video content? We've got you covered! 🌟 In this episode of the Small Owned Business Marketing Podcast, we're diving into the wonderful world of video content creation. 🎬
👀 Here's the thing, creating engaging video content doesn't have to be a daunting task. You don't need fancy equipment or a Hollywood studio to make it happen. All you need is to create videos that your audience actually cares about! 💡
📸 Join us as we share valuable tips and tricks on how to optimize your video content for social media marketing success. We'll give you tips on how to make videos that people can't resist watching and that help your brand stand out from the crowd. 🌟 👉 Don't miss this opportunity to learn the secrets behind creating captivating video content that boosts your small business. Tune in to the Small Owned Business Marketing Podcast, and let's jump into the world of video content together! 🙌
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Jun 28, 2023
Jun 28, 2023
36 min
Hey there small business owners! Are you struggling to create a marketing budget that actually works? Look no further! In this episode of the Small Owned Business Marketing Podcast, we're dishing out some killer advice on designing a marketing budget that will take your small business to the next level.
We'll cover everything from why having a marketing budget is important and useful, to what you should consider when creating one, and how to design one that works for YOU. By following our marketing tips and advice, you'll be able to create a budget that is tailored to your business needs and helps you achieve your goals. Don't miss out on this valuable information - tune in to learn how to create a marketing budget that sets you up for success!
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Jun 21, 2023
Email Marketing Best Practices
Jun 21, 2023
Jun 21, 2023
48 min
Are you a small business owner looking to improve your email marketing strategy? You're in luck! In this episode we dive into the best practices for email marketing to help take your business to the next level. We'll cover everything from legal requirements to how many emojis is too many.
Don't overlook email marketing just because it may not seem fun or glamorous - it has the highest ROI of any marketing strategy. By following these best practices, you can ensure that your emails are not only legally compliant, but also engaging and effective. Tune in to learn how to make your inbox happy and create content that resonates with your audience. Don't miss out on this valuable advice for optimizing your email marketing strategy!
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Jun 7, 2023
Jun 7, 2023
38 min
When it comes to owning and operating a small business - being consistent is what brings customers back again and again, growing your customer retention rate. In this episode we discuss how being consistent across your initiatives will help you in the long run, and some tips on how exactly you can stay consistent.
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



May 31, 2023
May 31, 2023
38 min
Differentiation is 𝙠𝙚𝙮 when it comes to standing out against your competitors.
In this episode of S.O.B. Marketing podcast we go into depth about why and how Liquid Death's marketing helped them become the success they are today in less than 10 years. We discuss specifics and how, as a small business owner, you can apply these real life marketing lessons to your own marketing strategy.
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
How To Write Your One Sentence Business Summary: https://www.youtube.com/watch?v=znU3mF0XFzs
3 Way Your Mission Can Help: https://www.youtube.com/watch?v=2l89Ne2gnHA
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

How We Can Help
Looking for more marketing content? Check us out at The Seasoned Marketer.
Here at the Seasoned Marketer we are marketing experts who work to help small business owners go from CONFUSED to CONFIDENT in their small business marketing.
We can help with small business branding, small business social media, marketing strategy, digital marketing, email marketing, and more.









