S.O.B. (Small Owned Business) Marketing

Welcome to the S.O.B. Marketing Podcast! Hey there, small business owners. We’re Chelsea and Vivian, your go-to marketing sisters, ready to help your S.O.B. (Small Owned Business) thrive. On our podcast, we share real talk and no-nonsense advice on what actually works in the world of marketing. From digital marketing tips and social media strategies to branding secrets, we cover it all. Our mission is to keep the conversation honest, fun, and packed with practical tips you can use right away. Whether you’re just starting out or looking to take your business to the next level, join us for expert insights, relatable stories, and a good dose of sisterly banter. Subscribe now and let’s grow your small business together with the S.O.B. Marketing Podcast!
Welcome to the S.O.B. Marketing Podcast! Hey there, small business owners. We’re Chelsea and Vivian, your go-to marketing sisters, ready to help your S.O.B. (Small Owned Business) thrive. On our podcast, we share real talk and no-nonsense advice on what actually works in the world of marketing. From digital marketing tips and social media strategies to branding secrets, we cover it all. Our mission is to keep the conversation honest, fun, and packed with practical tips you can use right away. Whether you’re just starting out or looking to take your business to the next level, join us for expert insights, relatable stories, and a good dose of sisterly banter. Subscribe now and let’s grow your small business together with the S.O.B. Marketing Podcast!
Episodes
Episodes



Wednesday Jun 28, 2023
Marketing Budget Advice for Small Business Owners
Wednesday Jun 28, 2023
Wednesday Jun 28, 2023
Hey there small business owners! Are you struggling to create a marketing budget that actually works? Look no further! In this episode of the Small Owned Business Marketing Podcast, we're dishing out some killer advice on designing a marketing budget that will take your small business to the next level.
We'll cover everything from why having a marketing budget is important and useful, to what you should consider when creating one, and how to design one that works for YOU. By following our marketing tips and advice, you'll be able to create a budget that is tailored to your business needs and helps you achieve your goals. Don't miss out on this valuable information - tune in to learn how to create a marketing budget that sets you up for success!
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Wednesday Jun 21, 2023
Email Marketing Best Practices
Wednesday Jun 21, 2023
Wednesday Jun 21, 2023
Are you a small business owner looking to improve your email marketing strategy? You're in luck! In this episode we dive into the best practices for email marketing to help take your business to the next level. We'll cover everything from legal requirements to how many emojis is too many.
Don't overlook email marketing just because it may not seem fun or glamorous - it has the highest ROI of any marketing strategy. By following these best practices, you can ensure that your emails are not only legally compliant, but also engaging and effective. Tune in to learn how to make your inbox happy and create content that resonates with your audience. Don't miss out on this valuable advice for optimizing your email marketing strategy!
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Wednesday Jun 07, 2023
Uplevel Your Small Business Marketing With Consistency
Wednesday Jun 07, 2023
Wednesday Jun 07, 2023
When it comes to owning and operating a small business - being consistent is what brings customers back again and again, growing your customer retention rate. In this episode we discuss how being consistent across your initiatives will help you in the long run, and some tips on how exactly you can stay consistent.
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Wednesday May 31, 2023
Marketing Lessons for Small Business Owners from Liquid Death
Wednesday May 31, 2023
Wednesday May 31, 2023
Differentiation is 𝙠𝙚𝙮 when it comes to standing out against your competitors.
In this episode of S.O.B. Marketing podcast we go into depth about why and how Liquid Death's marketing helped them become the success they are today in less than 10 years. We discuss specifics and how, as a small business owner, you can apply these real life marketing lessons to your own marketing strategy.
𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
How To Write Your One Sentence Business Summary: https://www.youtube.com/watch?v=znU3mF0XFzs
3 Way Your Mission Can Help: https://www.youtube.com/watch?v=2l89Ne2gnHA
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/ @TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Thursday May 25, 2023
Traditional Advertising Modernized
Thursday May 25, 2023
Thursday May 25, 2023
With the advancement in technology, traditional advertising options have taken on new life with modernized options for small business owners. In this episode we talk about modernized options that can help your business grow, and how to go about these new advertising methods.
RELATED CONTENT:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend:
https://smallownedbusinessmarketing.podbean.com/
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/channel/UCx0_8-uPo910HO5oZswfCfQ
**Facebook: https://www.facebook.com/theseasonedmarketer/
**Instagram: https://www.instagram.com/theseasonedmarketer/
COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Wednesday May 17, 2023
Hustling 101: Tips From a Natural Born Hustler, Karen Romano
Wednesday May 17, 2023
Wednesday May 17, 2023
Hustling (or making sales) can sometimes make us feel uncomfortable. BUT, as a small business owner you have to hustle to make the most out of your business. This episode's guest star Karen Romano, a natural born hustler, is here to discuss how small business owners can stop feeling uncomfortable about sales, and instead make the most out of every interaction!
PLEASE REMEMBER TO SUBSCRIBE AND LEAVE US A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
https://www.youtube.com/ @TheSeasonedMarketer
** Facebook: https://www.facebook.com/TheSeasonedMarketer
** Instagram: https://www.instagram.com/TheSeasonedMarketer
SEND ALL COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Wednesday May 10, 2023
Hiring Graphic Designers: What Small Businesses Need To Know
Wednesday May 10, 2023
Wednesday May 10, 2023
As a small business owner you are probably used to creating all of your marketing material yourself - but do not dismiss the idea of hiring a graphic designer!
In this episode we discuss when a small business should consider hiring a graphic designer and everything you need to know about the process.
RELATED LINKS:
Branding Sheet Template: https://theseasonedmarketer.com/templates/
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PLEASE REMEMBER TO SUBSCRIBE AND LEAVE US A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
https://www.youtube.com/ @TheSeasonedMarketer
** Facebook: https://www.facebook.com/TheSeasonedMarketer
** Instagram: https://www.instagram.com/TheSeasonedMarketer
SEND ALL COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com



Wednesday May 03, 2023
Facebook & Instagram Blue Check Verified: Is It Worth It?
Wednesday May 03, 2023
Wednesday May 03, 2023
Meta (the parent company of Facebook and Instagram) has followed in Elon Musk's footsteps and released the new "Verified Badge" monthly subscription. For up to $30 a month, content creators can get their blue check along with other perks - but is this something small businesses should consider investing in? In this episode we discus the pros and cons of this new monthly subscription, and whether small business owners should consider purchasing the badge once it is available to them.
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PLEASE REMEMBER FOLLOW AND LEAVE US A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://smallownedbusinessmarketing.podbean.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
https://www.youtube.com/ @TheSeasonedMarketer
** Facebook: https://www.facebook.com/TheSeasonedMarketer
** Instagram: https://www.instagram.com/TheSeasonedMarketer
SEND ALL COLLABORATION REQUESTS TO: vivian@TheSeasonedMarketer.com

How We Can Help
Looking for more marketing content? Check us out at The Seasoned Marketer.
Here at the Seasoned Marketer we are marketing experts who work to help small business owners go from CONFUSED to CONFIDENT in their small business marketing.
We can help with small business branding, small business social media, marketing strategy, digital marketing, email marketing, and more.









